ChipsAway Goes the Extra Mile (and 100 More!) for Breast Cancer Now
The ChipsAway team has proudly joined forces with our sister brands, Ovenclean and Barking Mad, to support Breast Cancer Now’s annual “Wear it Pink” day, raising vital funds and awareness for life-saving breast cancer research.
A Cause Close to Our Hearts
This year’s campaign has held extra meaning for everyone at ChipsAway, as we’ve been rallying behind our much-loved colleague, Amy, who was diagnosed with breast cancer earlier this year. Her strength, optimism and determination have inspired the entire Franchise Brands B2C family to pull together and show their support in every way possible.
Pink and Positive
From our head office team, to franchisees across the country, the ChipsAway network went all-out in pink – with branded t-shirts generously printed by our uniform supplier Your Name On It, bake sales, and plenty of good cheer. Every bit of effort has helped raise vital funds for Breast Cancer Now, the UK’s leading breast cancer charity driving world-class research and providing life-changing support.
100 Miles in October: Going the Distance
As part of the effort, many of our ChipsAway colleagues are also taking on Breast Cancer Now’s “100 Miles in October” challenge – walking, running and cycling to raise even more for the cause. Amy herself is also joining in, showing incredible spirit and determination to tackle the disease head-on.
“Amy’s courage has inspired us all,” said Rebecca de Chair, Group Marketing Manager – B2C Division. “Taking part in both ‘Wear it Pink’ and the ‘100 Miles in October’ challenge has given everyone across the brands the chance to come together – to do something active, positive and meaningful to support Amy and this incredible charity.”
Thank You
A huge thank you goes out to everyone who has donated so far, joined in, or cheered us along the way. Together, we’re helping to make a difference – for Amy and for everyone affected by breast cancer. And there’s still time to support if you’d like – simply click here for our Just Giving page.
About Breast Cancer Now
Breast Cancer Now is the UK’s largest breast cancer charity, combining world-class research with life-changing care and support. Their vision is that by 2050, everyone diagnosed with breast cancer will live — and live well. Learn more or donate at www.breastcancernow.org.
