Dan and Debra Siseman Success Story

Success Story

Dan and Debra Siseman case study

Dan Siseman worked as a HGV driver for nearly 10 years, until an industrial accident left him re-thinking his career path. Although he fortunately recovered from his injuries, Dan lost his passion for his work and the long hours also made it difficult to see his newly-born daughter. Dan decided it was time for a change and decided to invest in a ChipsAway franchisee with his wife, Debra.

Dan and Debra looked at other franchisees but were highly impressed with ChipsAway: “We initially liked the business model of ChipsAway, then we came for an open day and were sold by the friendliness of the staff and the incredible set-up and support they offer. The Chief Executive was very genuine in his belief in the company – ChipsAway don’t hard sell and want the right people to join the network. Even my father in law was impressed, and that doesn’t happen easily!”

Dan and Debra claim that the training and support from Head Office has been fantastic from day one: “We received initial training for 4 weeks at Head Office which not only covered the technical side, but also Sales and Marketing techniques which was very useful. It’s great to have that support network, not just for the practical work but also for the admin, legal, marketing and more. 

“There are is so much help that you receive with ChipsAway that you just wouldn’t get by starting out yourself, such as national marketing and TV advertising, a call centre to field leads, brand recognition and a guarantee to customers.”

It turns out that Dan and Debra’s biggest challenge since beginning their ChipsAway has been keeping up with demand!

“Our biggest challenge has been keeping on top of the leads coming in and getting round to everyone. Sometimes it feels like the phone doesn’t stop! There is a lot to fit into the day with jobs, estimates and contacting customers but you get into the swing of it. You just need to find a routine that works for you.

Overall, Dan and Debra’s lives have greatly improved since investing in ChipsAway, and they have more time to spend with their young daughter.

“It’s fantastic that we can now arrange our work life around family commitments - we are working towards a better future for our family.

They also have ambitious plans for the future: “Next year we are planning to open a Car Care Centre, hire two members of staff and offer a courtesy car, whilst also carrying on the mobile service. The great thing about ChipsAway is there is the option to go as big or as small as you like - you can be one man in a van or have multiple territories, car care centres and vans or anything in between.”

“ChipsAway is not an easy option - there’s lots of hard work involved but we definitely don’t regret joining the ChipsAway family.”

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