Leading automotive paintwork repairs specialist ChipsAway has
announced the launch of a new Master Franchise in Sao Paulo,
Brazil, expanding its global network.
According to a Business Monitor International (BMI) report in
February this year, a 10.6% year on year rise in Brazil's new
vehicle sales not only makes it Latin America's biggest automotive
marketplace, but also places the country fourth largest in the
world after China, the US and Japan. BMI predicts continued growth
in Brazil as income levels rise, driving up the country's vehicle
ownership rate. The report predicts car makers will move in excess
of 5 million vehicles annually by the end of 2015, marking almost
44% growth over last year's figures.
"We are very excited about extending our global reach and
developing the ChipsAway brand into Latin America's biggest
economy," commented ChipsAway Chief Executive Lloyd Evans. "Brazil
is a relatively young country with an increasingly affluent
population that is keen on cars. This is a great time to be
launching our new Master Franchise, we have a strong team
spearheading the venture and we're convinced that Brazilian car
owners will absolutely love the professional quality repairs,
outstanding customer service and excellent value for money
ChipsAway offer!"
The Master Franchise will be operated by a team of four
partners, each with complementary experience and skill sets.
Gonçalo Sousa Eiró currently holds the Master Franchise license for
Portugal, where ChipsAway has been in successful operation since
1997; he therefore has a proven track record, understands the
business model and is keen to extend the reach of the ChipsAway
brand into Brazil. His colleague and business partner in Portugal
since 2008, Jorge Martins, is also a partner in the new venture.
Manuel Aguilar Oliva is a highly qualified business consultant with
twenty years experience working in the automotive industry, in
Europe, the US and South America, whilst the fourth member of the
team, João Furlan Silva Teles is a Brazilian businessman whose
family is providing substantial financial backing to the
project.