ChipsAway unveils striking new livery
The UK's leading automotive paintwork repair brand ChipsAway
has unveiled a striking new livery for its 300-strong fleet of
specially customised vehicles, featuring sleek silver paintwork and
strong eye-catching brand messages.
The contemporary new
look mobile workshops, with their distinctive ChipsAway logo and
corporate styling, represent a powerful advertising presence for
specialists as they travel around their
localities.
"We wanted to update
our vehicles to increase their visual impact, but also to provide
customers with easy to absorb information about our services and a
memorable national number to call for free estimates," explains
Robin Auld, ChipsAway Marketing Director.
"We had a few
prototypes to choose from, but this design won an overwhelming
thumbs up from the majority of our specialists, who voted for the
silver background with clean simple branding at our Annual National
Conference last March. Everyone is delighted with the new livery -
and our specialists can't wait to update their vehicles. New
specialists will of course get the latest style vehicle, bearing
their own name and contact details, straight away!"
ChipsAway is the UK's
leading automotive paintwork repair specialist, with a nationwide
network of around 350 specialists providing high quality
on-the-spot repairs to minor damage such as paintwork scratches,
bumper scuffs and kerbed alloy wheels from fully equipped mobile
workshops. Repairs are completed within a matter of hours and at a
fraction of the cost of traditional body shop repair methods. With
34 million cars on the road and over 17 million repair
opportunities each year, ChipsAway estimate that they currently
only deal with 3% of market demand!